How To Generate More Net Revenue : Part 1
“It is not what you bring in that counts, it is what you keep when it’s over.” Jim Cathcart
1. To maximize revenues: 1) generate more gross revenue, 2) incur less
expense, and 3) reduce the work required to produce the revenue.
2. Plan with net revenue in mind, by doing a bottom-up budget. Add your least acceptable net revenue goal to your expenses to arrive at your gross revenue goal. Then set a stretch goal. Remember, with expenses set, everything over your target will go directly to the bottom line.
3. Consider all expenses: product costs, people costs, lost opportunity costs (what could have done instead?), direct costs, indirect costs, and more.
4. Ask, “what sponsors might be willing to pay this expense for us, or provide these resources to us at no cost?”
5. Break larger revenue goals into smaller pieces To raise one million dollars you can get: one million dollar donor, two half million donors, four quarter million donors, or even one million one dollar donors. Which is the best approach based on your situation, your skills and your resources?
Next 5 -> Tomorrow 
BeeM
Credits: Squidoo.com/netfusion
dmMvTt r u crazzy? I told u! I can’t read!